At AICI, we recently had the privilege of reimagining the lobby of a quaint boutique hotel in London, marrying the charm of hospitality with the innovation of AI artistry.
Our journey began with the creation of an original piece – a striking portrayal of a running horse in gold foil, conceptualized and brought to life through the visionary capabilities of Midjourney AI.
Crafting the Artwork: An AI-Assisted Process
Our creative process involved harnessing AI’s potential to generate unique art.
The vision was clear – a symbol of freedom and elegance, the running horse, rendered in exquisite gold foil.
This piece was not just an artwork; it represented the hotel’s ethos, blending luxury with motion.
Visualizing the Impact: Bringing the Lobby to Life
Understanding the importance of context, we embarked on a series of visualizations.
Our team crafted various digital renderings, placing the artwork against different backgrounds and textures within the hotel lobby.
These visualizations allowed us to experiment with various placements and settings, ensuring the artwork perfectly complemented the interior.
Client Collaboration: A Journey to Perfection
Working closely with the hotel’s management, we iterated through several versions, tweaking backgrounds, lighting, and positioning.
Our goal was to not only enhance the aesthetic appeal, but also to embody the hotel’s unique identity.
After a collaborative process, we arrived at a design that resonated with both our team and the client.
The Final Reveal: A Testament to Custom Artistry
The installation of the artwork transformed the lobby into a space of allure and conversation.
It stood as a testament to the power of custom AI art in enhancing commercial spaces.
The project not only showcased our ability to create bespoke art, but also our commitment to bringing our clients’ visions to reality.
This case study exemplifies how AICI’s innovative approach to AI-assisted art can redefine spaces, making them not just areas of transit, but experiences in themselves.
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